Tyler Turner is the founder of Jupiter, a CBD brand. He has a background in entrepreneurship and previously worked in the beauty industry, where he helped launch Pulp Riot, a hair color company that was eventually sold to L’Oreal. After moving to Boston and experiencing a neck injury, Tyler became interested in CBD and eventually co-founded Jupiter with his business partner, Simon. The company aims to provide high-quality, transparently sourced CBD products and has experienced significant growth since its launch. Tyler attributes the success of Jupiter to their focus on education and building trust with customers.